The Bra Paradox, Does wearing a bra actually prevent sagging?
A 1990 study from Tokyo's Atsuma Women's University might completely change how you think about bras...
The results were shocking.
The study followed 11 women for 6 months:
• 3 months WITH bras
• 3 months WITHOUT bras
• Weekly measurements & photos
What they found challenges everything we've been told about breast "support."
RESULTS after 3 months of bra wearing:
❌ Smaller underbust circumference
❌ Larger chest circumference
❌ Wider distance between nipples
❌ MORE sagging and hanging.
Wait, what?!
The effect was most dramatic in women with larger breasts. Those who wore "well-fitted" bras for long periods actually experienced MORE sagging, not less.
This goes against everything the bra industry tells us...
THE SCIENCE:
Breasts have natural ligaments that act like built-in bras. These ligaments are designed to hold your breasts up and in place.
But here's the problem... 🧬
When you wear a bra constantly, these natural support ligaments get WEAKER.
It's basic "use it or lose it" biology.
The bra does all the work → Your natural supports atrophy → Breasts sag more when unsupported.
That soreness when you first go braless?
It's NOT because you "need" a bra.
It's your support ligaments getting STRONGER again - like muscles after a workout.
The longer you go braless, the stronger they become.
The body is designed to support itself. Maybe it's time to trust it?
